Bone Daddies: Rocking the Ramen Scene with Rebellious Packaging

The Ramen Revolutionaries

Picture this: It's 2012, and the UK's culinary landscape is crying out for a bowl of attitude. Enter Bone Daddies, the self-proclaimed 'Rock N' Roll' ramen rebels. For nearly a decade, they've been slinging bowls of Japanese-inspired, New York-attitude broth that's more packed with flavor than a punk rock concert.

Bone Daddies didn't just bring ramen to the UK; they dropkicked it through the door. These aren't your grandma's noodles (unless your grandma is a badass Japanese punk rocker). We're talking big, bold, butched-up bowls of soupy, meaty goodness that have earned Bone Daddies the title of UK Ramen Royalty.

The Packaging Puzzle

When Bone Daddies approached us, they weren't just looking for containers; they were looking for co-conspirators in their ramen revolution. The mission? Create packaging that's as bold, innovative, and detail-obsessed as their ramen.

But here's the kicker: this packaging needed to do more than just hold soup. It needed to:

1. Exude Bone Daddies' young and fun image (think less 'takeout box', more 'edgy art piece')
2. Overcome the treacherous terrain of delivery and takeaway (because soggy noodles are a crime against humanity)
3. Look Instagram-worthy (because if it's not on the 'gram, did you even eat it?)

The Souper Solution

We dove into this project like a noodle into broth. The result? A packaging range that's part function, part fashion, and all attitude.

Here's what we cooked up:

• Bespoke ramen bowls that are clearer than a consommé and brighter than a Tokyo neon sign
• Hot food boxes that keep your ramen hotter than a chili oil splash
• Foil bags that insulate better than a sumo wrestler's winter coat
• Block bottom bags sturdy enough to carry a sumo wrestler (or just a lot of ramen)

But the pièce de résistance? Our internal removable shelving unit for the ramen bowls. This clever contraption keeps the toppings high and dry, saving the noodles from a soggy fate. It's like a life raft for your noodles, ensuring they arrive at your mouth with the perfect bounce.

And because we're sticklers for detail (just like Bone Daddies), we plastered these packages with bold prep instructions. Because the only thing better than great ramen is great ramen prepared perfectly.

Delivery Daddies

But our role didn't stop at design. With 13 locations spread across the city like toppings on a bowl, Bone Daddies needed a logistics solution smoother than their tonkotsu broth.

Enter our storage and fulfillment solution, complete with last-mile deliveries to each site. It's like a precision military operation, if the military was really into perfectly timed ramen deliveries.

The Tasty Takeaway

The result of our collaboration? Packaging that rocks as hard as Bone Daddies' ramen. It's practical, it's Instagrammable, and it ensures that every customer gets their ramen exactly as the chef intended – whether they're slurping it at the bar or on their couch.

In the world of Bone Daddies, great ramen deserves great packaging. And together, we've created a match made in noodle heaven. Rock on, ramen rebels!